Friday, November 26, 2010

Squinkies Maker Savors Demand for Holiday’s Hot Toy

By STEPHANIE CLIFFORD
New York Times

Midway through last year, as analysts tried to predict where the economy was going, the toy maker Bill Nichols decided he had the answer. He bet that the economy would still be so shaky this holiday season that a bargain-priced plastic toy would take off.

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